Tag Archives: free

Protecting your outsourcing with a NDA

profile_micael
Micael Nussbaumer

top rated freelancer in Odesk
July 6, 2015

 

 

Protect your freelancing work NDA

Although we have covered mostly issues related to the freelancers side of the equation regarding online work, this time we are going to go through a document that is mostly useful for the client outsourcing, the NDA (which is a Non Disclosure Agreement, sometimes referred to as confidentiality agreement (CA), confidential disclosure agreement (CDA), proprietary information agreement (PIA), or secrecy agreement (SA). We’ll see what it is and how you can write one, with a real sample included. Jump to the download section.

WHAT IT IS?

NDA, as the name implies, is a form of legal document that binds the client and the contractor into specific terms regarding the sharing of information provided for the conclusion of a work. This information can be all sort of things, from plain information (facts, data) to compiled information (images, video, sound files) or others.

By stating exactly the extent to which the information/content shared between the two parties while pursuing a professional relationship can be used during and after the contract ends, a client can protect himself from having certain information made public (again – be it plain information or files created to complete the contract). Although less usual, this form of document can also be used by the freelancer to protect himself and to grant him rights in sharing information later on (for instance including samples of the work done in their own portfolios or profiles).

Besides this, a NDA can be either Uni-Lateral or Bi-Lateral, depending if the information to be protected is only one way (the information disclosed by the Client) or two ways (both the information that goes from the Client to the Contractor and the information the Contractor provides back to the Client). Usually a Bi-Lateral is the correct format for online work, since you’ll be receiving back new information derived from the assignment.

Imagine you only do a Uni-Lateral NDA, protecting the images you’re providing the freelancer to work with. This means he would have to guarantee not disclosing any of that information, but the finished work (since it goes from the Contractor to you) would be ok to be disclosed to public.

Protecting your freelancing work with NDA
Online marketing tools

WHY IS IT USEFUL?

Imagine you’re a busy photographer, shooting assignments for mid-to-high level profile clients and you need total confidentiality regarding the fact that you’re outsourcing part of your work to someone else. Maybe your clients are expecting you to handle all of the work inside your firm or by yourself, or maybe your clients don’t want their names associated with outsourcing. In either case, when using online freelancing marketplaces you need to make sure that you are protected.

A Non-Disclosure agreement provides you exactly with that kind of protection. Of course, it functions mostly as a legal intimidation document, since if you’re outsourcing to India the most probable is that you will be unable to enforce the NDA, but still, in case you wish to, there are legal grounds for it because your worker as signed an explicit document agreeing to certain terms.

Other cases where a NDA is welcomed is when you’re launching something new, or when you don’t want references to the work to be available somewhere on the internet, linking your name to a freelancer or online outsourcing platform. You might also be passing sensitive information that you want to minimize to the maximum the probability of ending up online.

All these are reasonable reasons to have an NDA signed and it’s why it’s also called a Confidentiality Agreement. The scope of it can go much further.

HOW TO GET A NDA

To have a functional NDA it needs to state some basic facts about you (the client) and the contractor (the freelancer), plus the relevant wording and scope of protection for the work at hand. You need at least the following items to be explicitly stated:

  • Full name of both you and the contractor/client
  • Legal address
  • Date
  • Signatures
  • Technical definition of the scope of the Non-Disclosure Agreement

Having said this, I have to tell you it’s easier said than done. For it to fully stand in court you will need accurate descriptions of the transactions and contents to be protected in the corresponding jargon. There are a few places where you can get samples for free and we’ll include here one regarding image editing.

You can tweak this one to your needs, changing the wording to reflect your personal needs, or you can hire a freelancer to write you a legal binding document, which shouldn’t be that expensive. Take into account that if you’re going to write several NDA’s it might be worth hiring someone to write one that can be tweaked in the future, this way diluting the cost of it.

Now named Upwork, previously freelancing platform oDesk keeps the same structure for their Job feed.
Now named Upwork, previously oDesk keeps the same structure for their Job feed

SAMPLE NDA

The sample Non-Disclosure here included can be used free of charge and tweaked in any way you might want. It’s from a real freelancing job I’ve done in the past and it was provided by the client himself.

There are 4 formats provided, Pages, Pages 09, PDF, Word DocX and Word Doc 97-03.

Word DOCX Format
Word Doc 97-03 Format
PDF Format
Pages Format
Pages 09 Format

You can see by reading through this agreement that the spaces were left open for you to fill. In the case of digital media files you can just put [Digital Media] as to what it refers. You can make a more explicit reference to the material being protected. You can change the duration to which the contract applies, you can include for instance references to the usage of finished work for portfolio usage, without the mentioning of any data/names or any information that can link the work done to the client or clients.

If you’re working in a big project with very sensitive information then you might need to make sure you have a proper NDA provided by a lawyer to make sure you’re fully protected.

WHEN AN NDA IS NOT NEEDED

Sometimes people are afraid of their content going online, but in most cases you really shouldn’t worry that much. The internet is very wide and if you’re just using outsourcing services for regular tasks you don’t need to worry. There’s no problem if someone finds out you used a freelancer to prepare your product photos for etsy or amazon.

There’s very little probability that anyone can find out that you have been using a freelancer to retouch your personal images for facebook or other social media networks. But in case you’re a blog owner with a certain following it might be wise to protect yourself, you don’t want that somebody that is searching for an article they remembered on your blog ends up in a freelancers portfolio showcasing articles they written to others – that could be bad publicity since people are expecting a personal writing from you.

If you’re doing low-cost design services for others there’s probably nothing to be worried about someone stumbling upon their logo on some freelancers portfolio, but if you’re charging 500$ to 2000$ for a branding package and someone sees their branding in a freelancer profile that charges the same branding package for 100$ they might get a bit pissed of and your reputation might be affected.

If you’re outsourcing technical and repetitive tasks to a freelancer and then applying your own know-how and expertise to deliver fully polished images to your clients, then probably there’s nothing wrong in seeing that work online in somebody else’s page.

Job proposal page on freelancing platform Elance
Job proposal page on http://www.elance.com

Conclusion

Use your discretion and use an NDA to protect sensitive information but not to hide unethical business practices. If the reason why you’re using an NDA is to protect your clients from bad publicity that might arise from the use of outsourcing, then I personally believe it’s fine. If you’re using it to protect your unprofessional behaviour (charging high prices and outsourcing the job to cheap labour overseas without any additional input from you to the final product) then don’t use an NDA, change the way you work.


Ways to build an excellent portfolio online for free

Micael Nussbaumer, top-rated freelancer at Upwork
by Micael Nussbaumer 

Top rated freelancer at Upwork.com
May 6, 2015

 

How to build a great freelancing portfolio

Welcome back to our series on Freelancing Online. In the previous article we talked about creating your profile in some online freelancing platforms. You can also take a look at how to write job proposals and bids that will land you that gig.

Now that you have an online profile through which you can sell your services it is time to put up a presentation of your works. There are many ways in which you can do this. We’ll go through some free options and some paid options. I’ll mention these to showcase images, other types of portfolio elements might benefit from other options. I think that they offer quite a good value. In the end you should be able to build a portfolio like francisreckart.wordpress.com

Building freelancing portfolio in WordPress
Final look of your main page

How to build freelancing portfolio with WordPress?

As far as free services go my two favorites are WordPress.com and Cargocollective.com. These offer quite a bit of choices regarding visuals and customisation, they provide you with “not as ugly” to share web addresses for your portfolio and a fairly easy to use interface. While WordPress is the most straightforward to register, I personally prefer cargocollective.com. Since you have to apply with your portfolio to be granted access to the free version we will not use it in this tutorial. If it was for my own portfolio I would nonetheless use cargo, it offers more customisation for free and doesn’t put advertisements while WordPress sometimes displays them when using the free version.

Another option would be a behance.com gallery. Take into account that if you own an Adobe Creative Cloud subscription you get free of charge the behancePRO website builder. This tool allows us to create beautiful, simple websites using your projects from behance.com. If you don’t have the Creative Cloud subscription then behance.com is quite sub-par and expensive to set up the PRO (10$ month, which means 120$ year, fairly more expensive than the other options and it doesn’t include a domain name).

Freelancing portfolio of Jessica Svendsen in Cargocollective.com
Jessica Svendsen in Cargocollective.com

Cargocollective.com on the other hand, offers you a yearly subscription for 66$ or a month for 9$. It doesn’t provide you with the domain, but allows domain mapping, so just add more 8$ to 15$ for the domain and you’ve got an unlimited bandwidth website, fully customisable CSS and HTML, with your own domain and beautiful themes for 75$ per year. That’s quite a good price, about 20 cents per day.

Independently of what you choose, I will always vouch for creating your own domain and mapping it. For WordPress you can register a domain through them for 18$ per year or you can register the domain somewhere else and then map it to your wordpress.co. This is a fairly low cost for having such a presence, in the sense that during one year whenever you send a proposal to your clients, you’ll use something as http://www.caroline-brisk.com – this is much more professional than caroline-brisk.wordpress.com or even worse addresses that some platforms will assign to you.

This post is more about using the available tools creatively to your own purposes. Although you also need good feedback and great portfolio items, the way in which you present them gives many clues to whoever interacts with you. That’s why your own domain is important.

Erik Olson freelancing portfolio view on cargocollective.com
Erik Olson portfolio view on cargocollective.com

In a sense you’re telling that you invested time, money and effort to have your own domain and website – if you’re discussing rates you can always pull this one out to make your client understand you also have costs – it’s especially useful when people try to bring the rates lower than what is fair.

Although freelancing online is mostly about digital connections, never forget it’s people on the other end of the screen and people are sensitive to many different types of clues. Some of these come from simple things like having a domain and your own website, others will come from your form of communication while others will come from the way you set up your presence online.

To guide you through building your own WordPress portfolio I’ve put up a small Prezi presentation that you can check, but at the same time, I’ll go through it in detail here – PREZI presentation

Prezi preview - building freelancing porfolio
Prezi preview

WordPress.com is very SEO friendly by nature and you can incorporate TAGs, Categories, Description to your “posts” as well as metadata in your images. WordPress.com is also very malleable, which allows you to use something that was built for a purpose to do something else. It’s what we’re going to do with this free theme.

The things you need to have prepared for this are the images/elements you’re going to showcase in your portfolio, images for the “Header” and a small text about you. Of course you’ll be able to change it to whatever you want. If you’re a copywriter you can use a platform such as WordPress to show your own work, but instead of putting images in the posts, you can use the posts themselves as portfolio items. You just need to think about it creatively.

The list for a basic portfolio

  1. 10 or more images from two different categories you want to showcase
  2. 3 images for the headers
  3. Small text for the about section
  4. The name you want to use as the address
  5. Name for the site and tagline for the site
  6. A valid e-mail account

Preparation of the images

You can customize the size that is displayed on your website, but I would advice to save the portfolio items as 800px on the longest side and the header images 2000 x 1500px (as this is the best size for this theme we’ll be using)

Saving for the web or as lower quality JPGs is fine and I would use a quality of 6 to 8 when saving, this way the file size is quite lower but the quality remains the same “visually”. This is good for you when uploading, but, more important, it’s good for whoever visits your website as it will take much less time to load.

Let’s start

Wordpress landing page - building freelancing portfolio
WordPress landing page
  • You’ll be prompted to enter your desired address and wordpress.com will verify if it is available
Choosing the name for your - building freelancing portfolio
Choosing the name for your “portfolio”
  • If it’s available proceed by clicking the button. You’ll be prompted to enter some more details
  • If it’s not available you’ll need to think out of some variation on the name
Other information in WordPress - building freelancing portfolio
Other information

After that, you’ve literally created your website at wordpress.com.

  • Now you’ll need to verify it. You’ll get an e-mail from wordpress.com with a link/button, you just need to click it and you’ll have your e-mail address verified
Verification confirmation on the WordPress dashboard - building freelancing portfolio
Verification confirmation on the dashboard

So now that we have our own website, let’s start customizing it. First, we’ll decide which theme to use. For this small tutorial I chose “Cubic”, I like how it shows the posts in the landing page. For choosing you theme click “Themes”.

Building freelancing portfolio with WordPress

It will open a new window where you can browse through many themes wordpress.com offers.

  • From these if you want to follow the same tutorial, choose “Cubic”
Cubic Theme in WordPress - building freelancing portfolio
Cubic Theme in wordpress.com
  • Choose activate and then customize

In the next window it opens you’ll be able to customize some small things. We’ll go to the “Site Title, Tagline, and Logo” tab.

  • There you can put the name you want, the tagline and choose a logo for the header if you have one

We put our name “Francis Reckart” and as tagline we put “image editing” because supposedly this portfolio is for image editing.

Site name & tagline - building freelancing portfolio
Site name & tagline
  • Now you should close that window (clicking the X in the upper left corner)

You’ll be taken back to wordpress.com main page. WordPress now has two dashboards – a modern looking one which makes creating blog posts much quicker and effective and the legacy dashboard. We’ll use the legacy as it’s fairly more complete at this point and we aren’t blogging, but instead creating a “static” portfolio.

Building freelancing portfolio with WordPress

  • Just click on “WP Admin” – this will open the dashboard on another TAB of your browser

Before creating our post I want to change something in the way WordPress displays the galleries. It usually assumes black as the canvas and I want a white canvas to match the background color of our website.

  • To change this I’ll navigate the left menu to “Settings” – “Media” and there, under Image Gallery Carousel, change the “Background Color” to White;
  • I also un-ticked the “Show image metadata…”

This way if somebody clicks to see the image it will not show all the weird info that comes from the EXIF of your images.

  • You should also tick “Display all your gallery pictures in a cool mosaic.”

After that, you just navigate the left menu to “Posts”. By clicking there you’ll get a list of all your “posts” as well as some options. You have a basic template post called “Hello World!” already there.

  • We’ll just erase this one by hovering our mouse under it and clicking “Trash”
Trashing an unwanted post - building freelancing portfolio
Trashing an unwanted post

Now we’ll add our own posts.

  • Just click either on the left menu “Add New” or on top of the Posts – “Add New” as well. This will create you a new empty “blog post”

We’ll use the posts on our blog as “parts” of our portfolio. So, in this case, I want to show some of my image retouching in architectural imagery. I do this because I want to have this kind of work available to show to clients.

  • On the title of the blog post I will put “architecture”

It speaks for itself and whenever somebody visits the website they’ll see the tagline “image editing” and easily understand that “architecture” is related in this case to image editing. For this page I just want a simple one-line text and the actual images.

  • You can write any text you want to include before your gallery
  • Then click “Add media” button.

Building freelancing portfolio with WordPress

A new window will pop up. Usually it defaults to the “Media Library” tab, where it shows all media you already uploaded.

  • Since we’re starting fresh we need to hit the “Upload Files” tab and either select the files or drag them from the finder into the window

It will upload them automatically and you’ll be able to see them.

Uploading images into WordPress - building freelancing portfolio
Uploading images into wordpress

Here you can add captions to your images, descriptions and ALT text fields.

  • In mine I’ll put a brief description including the keyword “After” or “Before” so that it’s understandable which file is before and after my manipulation
Applying info to your pictures and selecting display settings - building freelancing portfolio
Applying info to your pictures and selecting display settings
  • Then I select all the files I just uploaded and click “Create Gallery” in the upper left corner

Here you’ll get a new window where you can add descriptions (that will be loaded if you filled them in the previous window) and choose the type of gallery you will create. I like the Tiled Mosaic option of wordpress.com, it nests image inside a multi-size gallery and you can click on each one to open it in a fancy slide-show.

Creating a gallery in wordpress - building freelancing portfolio
Creating a gallery in wordpress

After having all files with the appropriate captions and the type of gallery correctly chosen

  • click “Insert Gallery” on the lower-right corner and it will place the gallery inside your post

In this post we are still missing one thing, the featured image, or header image. This image will be loaded in the main page of your blog and it will show up in the header part of this “post”.

From the editor scroll down and on the right side of the window you should see “Featured Image” and a clickable link saying “Set featured image”.

  • Click there and you’ll be taken to the upload page again
  • Choose the file
  • Apply the text you want and click “Set Featured Image”

We’re almost finished with this first item of our “portfolio”. The last thing is to assign a category and some tags to this “page”. This way search engines can understand a bit of what’s going on in your page and maybe even retrieve it for search queries. Anyway, it’s good SEO practice to do it.

  • Just look for these fields on your post editor – if you don’t see these fields scroll up and click “Screen Options” and then tick ‘Categories’ and ‘Tags’
Selecting categories and tags - building freelancing portfolio
Selecting categories and tags

After having done this you can “Save Draft” and then “Preview” – this will open a new tab on your browser showing you how it will look for anybody visiting your website.

  • If everything looks fine, just click “Publish” and you’re done with the first part gallery of your portfolio.
Building freelancing portfolio with WordPress - gallery
Your first “gallery”!

Having created this first part of our portfolio we should create another two “posts” using exactly the same procedures as before. I will create one for “Product” retouching and one “About” page. For this you just need to:

  • go back to your Dashboard
  • click “Posts” – “Add New”
  • put some text
  • upload the images
  • give them descriptions and place them in a gallery
  • choose your featured image
  • apply tags and categories to each “post”.

After doing this if you want, you can add more “posts” or you can delete any that you don’t need anymore. You can also change the pictures you uploaded inside each one, so it’s fairly easy to manage and update such portfolio.

Building freelancing portfolio with WordPress
View of the “Architecture” page

Lastly, we want to take out some of the buttons that show on our pages, like the comments and sharing buttons.

  1. Navigate to the “Posts”
  2. Click “Edit” under bulk actions
  3. Click “apply”
  4. Choose “do not allow” next to comments
  5. At last click “update”

This way you won’t see the “Leave a reply” box under your posts. This makes it look more like a real portfolio.

  • You should also change “Show Related Posts” to “Hide Related Posts” in the Dashboard-Settings-Reading

In the end you should have a very simple yet pleasant portfolio, much better looking than what you would get by just uploading your files in the freelancing platform portfolio areas. It also offers many more options for presenting it and supports quite a bit of formats. You can include links to download presentations, embed video, put sound files, etcetera.

Final look of the main page of your freelancing portfolio on WordPress
Final look of your main page

We hope you found this useful. Remember, although it might not seem that important, having a “portfolio” online is a great asset for any freelancer. Branding it by spending a fair amount of money (10 to 20$ for one year – 2 to 5 cents per day) to have your own domain and some other options is quite a good deal and the jobs you might land by having a professional good looking personal website can easily pay many times the investment you need to make.

We also made a PREZI for you, showing the steps to create your online portfolio.

Now that we have a portfolio set up we can move into writing a proposal! Stay tuned as that’s our next post about freelancing online. If can read about Registering on a freelancing platform, or in case you don’t know what they are take a look at our introductory post. If you’re ready to start applying to jobs, well just read our post on writing proposals for work online (Elance, Upwork, Peopleperhour and whatever else!)

If you have any questions, drop us a message. If you found other good solutions for online portfolios, please share with us your “gems” and we’ll later compile the best options for our readers.

Safe travels and stay gypsy!